Is the gap between the Group of 5 and the Power 4 growing in recruiting? Here's how smaller football programs are pivoting ...

Stillwater's Ethan Holliday became the first baseball NIL athlete to sign with Adidas, joining his brother in the brand’s ...

Plus: Would LSU pull the plug on Brian Kelly with another 9-win season? Which Big 12 school can become a perennial CFP ...

Texas and Ohio State are the two biggest NIL powerhouses in college football. The Longhorns have the Buckeyes beat in ...

Sen. Ted Cruz (R-Texas) is planning to hold an early hearing on the booming name, image, and likeness (NIL) industry as he ...

After winning the 2024-25 College Football National Championship against the Notre Dame Fighting Irish on Monday, January 20th, the Ohio State Buckeyes are doin ...

How much are USC Trojans quarterbacks Jayden Maiava and Husan Longstreet expected to earn in name, image, and likeness deals in 2025? As one would expect, quart ...

On Monday the Montana High School Association passed a new policy allowing high school athletes to capitalize off NIL.

This week, Elko and offensive line coach Adam Cushing visited Cantwell on Friday, while cornerbacks coach Jordan Peterson ...

College sports have always been about money. Now, the discussion of who has the most money is taking center stage. Which SEC school is the most valuable?

The boundaries between universities and name, image and likeness collectives never made much sense to Bobcats AD Leon ...