Advertising and insight have a responsibility to understand how people live and tell stories that truly reflect their hopes and fears, Walnut’s Brainy Bar event heard last week.

The challenge today isn’t just how to improve surveys, writes Matteo Cera, co-founder of Glaut, it’s how to use new ...

Contrary to outdated stereotypes, older professionals offer invaluable wisdom and expertise, making them crucial contributors ...

Airline company Emirates is globally the brand most likely to be recommended by the public to their peers, with fashion ...

Retailer Primark has promoted its digital director Matt Houston to the role of chief customer and digital officer.

A group of campaigners has called on Congress to increase the funding available for the US Census Bureau next year.

Trust is only treated as a board-level key performance indicator (KPI) in 22% of companies despite being recognised as an ...

The US Joint Industry Committee (JIC) has reaffirmed the certification and currency-grade readiness of media measurement ...

Solomon (pictured right) has been appointed as partner and head of commercial strategy in Kantar’s consulting arm, and will ...

For clients, data quality is fast becoming a pressing issue. Some are starting to take a tougher approach. Liam Kay-McClean ...

Data, insight and technology business GlobalData has acquired trend forecaster Stylus to support its consumer innovation intelligence work.

Data, insight and technology business GlobalData has acquired trend forecaster Stylus to support its consumer innovation ...