Emma Mendes from media update dons her detective cap and lights up her wooden pipe to investigate what could arguably be the most intriguing publicity mystery of the decade: who really runs modern PR ...
BBC Radio 4 has announced that Rebecca Keating will be the new Editor of BBC Radio 4's Today Programme. Keating is currently ...
We need to be honest with ourselves: the old way of doing public relations and marketing (the six-week blitz campaign ...
To promote Chupa Chups` new `easy-to-open` packaging, BBH has created an OOH campaign, `No More Wrestling`, which, instead of ...
Menlyn Park Shopping Centre has announced its Eggventure from Wednesday, 1 April to Sunday, 5 April, and a Peppa Pig Meet and ...
South Africa`s urban commuters represent one of the country`s most consistent daily audiences. The question is how to matter ...
There`s currently just too much information out in the world for consumers to handle — including a stifling amount of ...
A prominent South African CEO starts each day the same way, by dropping her children off at school and then stopping to grab a coffee on her way to the office. She chooses to have her coffee the same ...
Easter is easily perceived as the yearly opportunity to indulge in chocolate eggs, public holidays and family time — but how ...
Mdzananda Animal Clinic and Shelter, Khayelitsha, in partnership with Vondi`s Holistic Pet Nutrition, has announced the ...
Provantage has reinforced its commitment to environmental stewardship by recycling 4.7 tonnes of paper and electronic waste ...
Localising Easter Campaigns — How to Balance Faith and Commercialisation in the South African Market
Venelize de Lange from media update looks at how South African brands can effectively localise Easter campaigns to build ...
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