Is adding a layer of behavioural biometrics a solution to fraud? We think it depends on industry and the value of a lead or ...

AI is shifting search from keywords to conversational queries, changing how ads are matched and how campaigns are built.

For marketing teams building campaigns, success depends on understanding how customers navigate the funnel. Check out this ...

An incident of LinkedIn malware means jobseekers and employers need to take more care with their applications and ...

McDonald’s uses collectables and app content to turn purchases into repeat visits by linking store and digital activity.

As digital services expand in the public sector, container security for government infrastructure, including approaches supported by Minimus, is becoming harder to separate from the systems that ...

Samsung is positioning AI as part of its brand. As adoption grows, companies are shifting from what AI does to how it fits ...

Messaging apps often serve as more than chat tools. In many Asian markets they also support payments and commerce inside the same app. Companies are now beginning to add AI agents to automate customer ...

Consumer brands are starting to treat artificial intelligence as part of everyday marketing and product development rather than an experimental tool. At The Coca-Cola Company, executives say digital ...

If you could identify a potential customer early in their buying journey, before your competitors, what would you do? For ecommerce marketers, growth is getting harder. Search and social are evolving, ...

Nestlé is embedding AI into its marketing and sales operations, reshaping how teams plan campaigns and manage workflows. The company is rebuilding the infrastructure beneath its marketing systems to ...

What if I told you there was a way that you could supercharge your results and make your digital marketing spend even more effective? Building fame and capturing attention is what JCDecaux does best.