Ganapathy Viswanathan, Independent Communication Consultant & author, writes on the AAAI Lifetime Achievement Award honour ...

Spotify India’s subscription revenue surged 88.8% to Rs 316.83 crore in FY25 from Rs 167.80 crore a year earlier ...

India’s DOOH market is growing at 70 percent year-on-year, yet brand confidence is not keeping pace. Even as screens multiply ...

From ASCI cracking down on influencers to SEBI calling out unregulated finfluencers packaging market opinions as “education, ...

As ingredient-aware, digitally fluent consumers redefine value, marketing success hinged on credibility, clarity & context, ...

McCann New York has been appointed the U.S. creative agency of record for four brands from Reckitt’s Essential Home portfolio ...

Travel and hospitality brands are reworking search fundamentals, moving from keyword dependence to memory dependence, ...

Advertising is no longer a secondary monetisation layer for marketplaces. It is a core revenue engine that increasingly ...

Unilever has elevated Leandro Barreto as its Chief Marketing Officer as Esi Eggleston Bracey has decided to quit.

Unicommerce has appointed Gaurav Juneja as its Chief Revenue Officer (CRO). As CRO, he will be responsible for overseeing ...

While Event Crafter won the ‘Wedding Planner of the Year' award, Inextis Events was named the ‘Event Agency of the Year’ ...

Gopal Vittal to move to Executive Vice Chairman role; Akhil Garg will take charge as Chief Financial Officer for Bharti ...