The MarketWatch News Department was not involved in the creation of this content. -- Halifax-based journalist and documentary filmmaker Lu Fan named 2025 Fellow -- -- In partnership with RTDNF Canada ...
With the launch Uproxx TV, Jarret Myer wants his brand to move beyond mobile and desktop viewing and into the living room.
NEW YORK and WASHINGTON —DirecTV Advertising has launched DirecTV Elect, a new digital platform powered by AI that is ...
Albertsons Media Collective and NBCUniversal are working to provide closed-loop measurement that bridges connected TV ads and ...
On December 4th, experts from Verve, Dataseat, and Kochava will convene for Making CTV work for UA: From exposure to install, a live webinar.
Albertsons Media Collective and NBCUniversal debuted CTV closed-loop measurement, giving advertisers the ability to ...
IRIS.TV recently partnered with Tubi so IRIS.TV could provide advertisers with the appropriate level of AVOD addressability, contextual targeting, and measurement. To learn more about IRIS.TV's ...
All you need to know to watch Texans vs. Bills on "Thursday Night Football" in Week 12, including TV and streaming options.
Connected TV allows brands to educate their audience and drive a purchase in the same placement, but current ad formats are not maximizing the opportunity.
Scrollable socials, including TikTok, Instagram and Facebook, highlight an even greater divide. On average, 80 per cent of an ...
DIRECTV Advertising today launched DIRECTV Elect, a next-generation digital platform powered by AI and designed specifically ...
Two quarterly reports might not be enough to confirm a pattern. But it is enough information to draw a line – and so far, that line is going up for MNTN.