The projected 7.41% digital AdEx increase next year therefore conceals a redistribution dynamic. Additional funds will enter the ecosystem, but disproportionately toward performance-driven, ...

The projected 7.41% rise in digital AdEx next year therefore masks a redistribution of value. More money will enter the ...

It’s a simple question with a complicated answer.

This post was coauthored by Mark Ballard and Andy Taylor. As marketers know all too well, Black Friday and Cyber Monday are now full-funnel, multi-channel, multi-screen events that require a ...

Social Security is a major source of income for more than 74.9 million Americans. How far does the average check actually go? Most retirees collect about $2,017 a month from Social Security as of ...

AI-powered creator advertising platform Agentio analyzed more than 10,000 YouTube creator integrations to determine optimal strategies for brand partnerships on the platform. The analysis finds that ...

The majority of retirees say their benefits are a significant source of income. Annual COLAs result in higher payments, but most older adults say they're not enough. Even with continued raises, the ...

For many people in the U.S., this winter is getting colder — and staying warm is getting more expensive. Nationwide, the December average temperature is expected to be 8% colder than the average ...

The pandemic-era rollercoaster ride of car prices has largely stabilized here in 2025, but the result, at least for the time being, is monthly payments that would have seemed quite high less than a ...

We are only halfway through the 2025 NFR, where major plot twists have already occurred in the World Championship races. Monday night marked the halfway point of the 2025 National Finals Rodeo (NFR), ...

This post was coauthored by Mark Ballard and Andy Taylor. As marketers know all too well, Black Friday and Cyber Monday are now full-funnel, multi-channel, multi-screen events that require a ...