With a U.S. presidential election and Summer Olympics this year, it should be of little surprise that 2024 will be a record year for ad spend. But WARC’s outlook for the next two years is just as rosy ...

You might have noticed that the wings of unpowered gliders look very different from fighter jets. That's because they're optimized for completely different modes of flight. Long, straight wings are ...

The global video industry is expected to reach $1 trillion in total annual advertising revenue by the end of the decade, ...

AMC Networks stock (AMCX) turned higher Friday after the company missed third-quarter profit expectations amid a slowdown in ...

Netflix said it has added 1 million users to its ad-supported tier. The streaming wars have reached another momentous milestone in their post-Covid adjustment period. The services are anxiously ...

COLUMBUS, Ohio (WCMH) — NBC4 Investigates continues its project to hold political advertisers accountable, fact-checking a 30-second ad now running on television stations across Ohio, including NBC4.

As more consumers look to cut costs and opt for a free streaming experience, services like Freevee, Pluto TV, Tubi, the Roku Channel and Crackle are seeing significant growth. According to Samba TV’s ...

A new AdImpact report found broadcasters hauled in $5.3 billion and CTV saw rapid growth, but two-thirds of the money was spent in only 13 states When you purchase through links on our site, we may ...

Altogether, $10.5 billion has been spent on campaign ads in the 2024 election cycle, on races from president down to county commissioner, according to data compiled by the ad-tracking firm AdImpact ...

There’s a lot of money surrounding GLP-1 drugs like Ozempic and Wegovy — including in the advertising realm. MediaRadar recently released a report that found ad spending on weight loss and diabetes ...