The singer is responsible for bringing $992,361,912 in media attention to the NFL, according to Apex Marketing.

Taylor Swift celebrates with Travis Kelce #87 of the Kansas City Chiefs after defeating the Buffalo Bills 32-29 in the AFC ...

The increase was larger than expected and means the cap will increase a minimum of $53 million over two years. Coincidentally ...

The football league enjoyed a “Taylor Swift effect” of spikes in ticket sales and merchandise, especially among female fans, according to new data.

Taylor Swift has something coming down the pipeline and it might have an effect on Kansas City Chiefs tight end Travis Kelce.

NFL fans may have rained down boos when Taylor Swift was shown at the Super Bow. However, the league is thankful to see the ...

When Taylor Swift first started making appearances at NFL games, few could have predicted just how much of an impact she ...

"Football is the No. 1 sport among women in the U.S., and we keep growing," says Marissa Solis of the NFL, who credits Swift ...

The Kansas City Chiefs fell short in their quest to make NFL history as the first team ever to win three straight Super Bowl ...

The NFL has announced a significant salary cap increase for the 2025 season, estimated to be between $277.5 million and ...

Kylie Kelce admitted she was bothered by the headlines her comments about Taylor Swift's home-cooked meal made during a new ...

After the NFL reveled in the ‘Taylor Swift effect,’ has the league and the Super Bowl been ‘reclaimed by Trump? and his ...