Digitally Inspired Media has secured the integrated campaign mandate for Om System, marking a key milestone in the brand’s ...

Salt Media Entertainment has appointed British-Afghan filmmaker Najia Khaan to lead its documentaries and special films ...

Plush’s new initiative ‘Period Insurance’ underlines comfort, transparency, and trust in menstrual care through its ongoing ...

Farmley has released a new brand film featuring Bandish Bandits actors Ritwik Bhowmik and Shreya Chaudhry in a light-hearted ...

UPL’s new campaign highlights farmers as central figures in global climate action ahead of the COP30 conference in Brazil.

Mphasis’ new campaign, ‘AI Without Intelligence Is Artificial’, highlights contextual, intelligent AI as the foundation of ...

Curativity’s first campaign highlights its platform-based model connecting marketers with over 300 independent brand and ...

Articles written by Upasna Dash ...

In an AI-driven industry, FCB's Dheeraj Sinha sees vulnerability in middle-layer jobs, but says the real dividing line is not ...

With three generations in one office, agency leaders are challenged to design spaces where ambition isn’t one-size-fits-all, ...

Madison Media is the outgoing media partner, after bagging the account in 2019.

A new version of the classic ‘Holidays Are Coming’ reinforces the brand’s commitment to generative tech and storytelling.