Adidas will become Liverpool's kit supplier later this year and the German sportswear giant has interesting plans regarding ...

Appearing on New Heights with Jason & Travis Kelce, King James revealed Reebok offered him a $10 million check on the spot while he was in high school. The deal was to secure him to the brand but not ...

When it comes to shoes, especially gym shoes, only one name is generally considered the best these days: Nike. While it might ...

Professional athletes make millions on the field and off of it from lucrative endorsements, brand partnerships, and ...

Should Hoka eventually break through at a Major marathon, a stage overwhelmingly dominated by the likes of Nike and Adidas, ...

Welcome to SNX DLX, your weekly roundup of the best sneakers to hit the internet. Nike’s release strategy this year is an ...

LeBron James recently opened up on the New Heights podcast, hosted by Travis and Jason Kelce, sharing a fascinating story ...

Los Angeles Lakers superstar LeBron James recalled being pitch by Reebok, being presented with a lofty offer, and declining that offer during an appearance on "New Heights." ...

Nike's stock has dropped significantly, but remains the most valuable sports brand, presenting a strong turnaround investment ...

U.S., Arab and Israeli officials all tell CBS News that Israel and Hamas have agreed in principle to a ceasefire and ...

The R.A.D shoes were a perfect storm. Massey is a former CrossFit Games athlete who used to work at A Bathing Ape in London, ...