"While it seems counterintuitive, saturating a room in a single, cohesive hue can actually make a small space feel much ...

Abstract: Cognitive illusions—categorized into sensation, memory, judgment and decision-making, and self-perception tasks—exploit predictive processing to induce errors. In our study, we gave 46 ...

People have been left scratching their heads after seeing a black and white image of a horse transform into colour in front ...

The Museum of Illusions sits proudly on Euclid Avenue, its sleek blue signage beckoning to passersby with the promise of visual trickery and cognitive conundrums. From the outside, it looks unassuming ...

For all its craftsmanship, the film lacks a singular, inarguable showstopper — the kind of sustained and self-contained trick ...

AFRICA’S political opposition movements are not victims of persecution; instead, they are casualties of their own political ...

The Museum of Illusions opened its doors to bewildered New Yorkers and tourists alike, offering a refreshing alternative to the city’s traditional cultural institutions. Housed in a beautiful historic ...

An incredible 3D illusion artist from Gujarat, Akbar Momin, is going viral for portraits that transform into entirely ...

There’s something undeniably mysterious about mirrors. They hang quietly on our walls, reflecting our faces and rooms, yet ...