Peloton’s new television ad is generating the wrong kind of publicity for the brand, which sells premium fitness equipment and streaming workout classes. The 30-second spot shows a woman coming ...

Mirror, the fitness equipment that's part full-length mirror and part LCD screen, took the home-workout world by storm in early 2019 and has now launched a new, futuristic version of customized ...

Mirror, mirror on my wall, are you the fittest of them all? Probably not, but it’s the uncertain future of premium fitness hardware that’s to blame. If you buy something from a Verge link, Vox Media ...

Lululemon acquired connected exercise equipment maker Mirror in 2020. At the end of 2022, the company wrote down most of the value of the Mirror purchase. As the clothing company reportedly markets ...