After launching the Netflix Ads Suite in 2025, the streamer is adding new ways for brands to buy and measure ads on the platform. Advertisers will now be able to tap into new targeting capabilities, ...

LONDON, Feb. 03, 2026 (GLOBE NEWSWIRE) -- SeenThis, the video advertising partner transforming how brands distribute video across the open web, today announced the next phase of its partnership with ...

For Heineken, viewability just doesn’t go far enough in proving the real value of an ad. So the alcoholic beverage brand conducted its first experiment with attention metrics.

Growing up, my dad always made sure we had a flashlight at home. “You’ll need this in case an emergency happens,” he’d say. And with an extra level of caution ...

Stellar Lumens (CRYPTO: XLM) is rocketing higher Friday afternoon, posting double-digit gains in a broad-based rally sparked by Bitcoin’s (CRYPTO: BTC) historic price movement. Here’s what investors ...

Integral Ad Science (IAS) on Monday announced a partnership with Snap and Lumen Research to launch Snap Attention Measurement, a tool that brings social attention metrics, not just viewability, to ...

Greetings, and welcome to the Lumen Technologies' First Quarter 2025 Earnings Call. During the presentation, all lines will be in a listen-only mode. Afterwards, we conduct a question-and-answer ...

A huge focus of the AV world has been on brightness, and for good reason. Without an adequately bright image, especially in a room awash with ambient light, your displays picture will look washed out ...

(1) Other broadband subscribers are customers that primarily subscribe to lower speed copper-based broadband services marketed under the CenturyLink brand. (2) Mass Markets broadband subscribers are ...

We may receive a commission on purchases made from links. Most of us may carry a smartphone that comes with a built-in flashlight, but besides being expensive and easy to lose, these devices usually ...