In business performance management, effectively distinguishing between key performance indicators and operating indicators is a critical challenge for many organizations. In my experience, however, ...

Key performance indicators (KPIs) are recognized by most industry practitioners as the motivator of an efficient, data driven organization. Rightly so, however KPIs are often developed arbitrarily and ...

Managing key performance indicators lets you evaluate how well your business is doing and where its performance could improve. You select a KPI because it gives you objective feedback on the ...

What if a firm could tap into expertise from all divisions to inform the all-important KPI of customer lifetime value? Going a step further, imagine a CLV-focussed conversation among direct marketing ...