The big debut of Milan Fashion Week sure had a lot of oomph. But will that be enough to turn Gucci’s business around?
Gucci Mane is bringing his signature charisma to sneaker culture once again. In a new campaign titled “Right Shoe, Wrong Gucci,” the Atlanta rap icon links with HOKA and Foot Locker for a playful spot ...
Gucci faced criticism over AI-generated ads ahead of Milan Fashion Week, highlighting the tension between luxury ...
On the runway and in the front row, viral rappers Fakemink, Nettspend, and EsDeeKid made conspicuous appearances at Demna’s Gucci debut in Milan.
The inside story of how the designer is transforming the brand — and himself.
Demna has unveiled his first Gucci runway show in Milan, and he's pushing the brand back toward sleek, body-hugging sex appeal.
Demna’s runway debut for Gucci is here, and its cast of characters is the ultimate who’s who of digital It-kid fame.
Show that I was a smart designer. At Gucci, I got this sudden rush of emotion. I realized I can create from an emotional space — fashion that triggers emotion and feelings. Either you love it or hate ...
Whether you’re stepping into a boardroom, on a date, or in a weekend vibe, these colognes are proven to make heads turn and noses remember.