The point is not that CTV does not work — it is that it does not always work as cleanly as it is sold. Marketers can no longer afford to conflate targeting with transparency . Marketers should not ...

All you need to know to watch Texans vs. Bills on "Thursday Night Football" in Week 12, including TV and streaming options.

Magnite recently announced the launch of Live Scheduler, an industry-first solution designed to help media owners efficiently plan, activate, and measure ads around live events through a standardized, ...

Adrian Ghobrial compares costs at major grocery chains to show how Canadians can shop smarter amid rising prices.

NFL Live (TSN1/3/5) 2:30 p.m. ET – NFL GameDay (TSN1/4)  8:15 p.m. ET – Buffalo @ Houston  TSN1/3, CTV Network, and RDS2 ...

The 59th annual CMA Awards return tonight! Here's how to watch it live, stream, channel, nominees, performers, and more.

Today, FreeWheel, the leading global technology platform for the streaming advertising ecosystem, announced on-platform integrations with leading political data providers, including Data Trust, L2, ...

The Greater Sudbury Santa Claus parade starts at 5:30 p.m. on Saturday. The festive floats will be judged on energy, music ...

TTD's Q3 revenue beat and surging CTV and retail media momentum highlight its growing influence across the open Internet.

In general, ad-tech firms delivered revenue gains in Q3 and are benefiting from how AI can support more unified marketing ...

Rain the Growth Agency, the leading independent and growth-focused advertising agency, announces the appointment of Pranav ...

On December 4th, experts from Verve, Dataseat, and Kochava will convene for Making CTV work for UA: From exposure to install, a live webinar.