Ads falling short of expectations? The real ROI is hiding in plain sound: creative. New analysis from Cumulus Media Chief Insights Officer Pierre Bouvard proves that the story, not the spreadsheet, ...
At Advertising Week New York, top CMOs flipped the Gen Z script. Young audiences aren’t tuning out ads; they’re tuning out inauthenticity. And as recent data shows, radio’s blend of personality, trust ...
ABOARD AIR FORCE ONE — President Donald Trump said on Saturday that he plans to hike tariffs on imports of Canadian goods by an extra 10% because of an anti-tariff television ad aired by the province ...
Get any of our free daily email newsletters — news headlines, opinion, e-edition, obituaries and more. For a generation widely raised on Spotify algorithms and YouTube rabbit holes, tuning in to the ...
NEW YORK — The world’s largest producer and distributor of Spanish-language audio and video content saw its total revenue decline by 3% in the third quarter. That performance was largely due to a ...
The anti-tariff ad, which President Trump pointed to in cutting off trade talks with Canada, uses several sound bites from an April 1987 speech, though not in the order President Ronald Reagan said ...
TORONTO (AP) — The leader of Canada’s most populous province said Friday he’ll pull the anti-tariff ad that prompted U.S. President Donald Trump to end trade talks with Canada. Ontario Premier Doug ...
ABOARD AIR FORCE ONE (AP) — President Donald Trump said on Saturday that he plans to hike tariffs on imports of Canadian goods by an extra 10% because of an anti-tariff television ad aired by the ...
WASHINGTON — President Trump announced he would end "all trade negotiations" with Canada because of a television ad sponsored by one of its provinces that used the words of former President Ronald ...
'Canada cheated and got caught,' Trump said in a post on social media You can save this article by registering for free here. Or sign-in if you have an account. The decision of the Ford government to ...
CHARLOTTE, N.C. — A duo that's entertained radio audiences across the country for decades will soon be off the air. The "Big Show with John Boy and Billy" will end on Dec. 31, a job posting by Midwest ...