An exhibition at Levi's San Francisco headquarters highlights how jeans can offer surprising insights into the lives and ...

Apple-bottom jeans and Crocs with the fur? Oh yeah, Crocs is actually making knee-high boots, complete with faux fur, with the help of rapper T-Pain. The official name of the new product is the ...

Bubly is leaning into nostalgia for the 2000s to hype the return of its seasonal apple flavor. The PepsiCo flavored sparkling water brand teamed up with Nelly’s Apple Bottom Jeans on a co-branded ...

Nelly tells PEOPLE about how "Low" helped carry the legacy of Apple Bottoms as his denim brand teams up with Bubly sparkling water Jack Irvin has over five years of experience working in digital ...

Nelly's Apple Bottoms brand may have gone dormant for more than a decade, but its legacy carried on — thanks in part to the lyrics of Flo Rida and T-Pain's hit song "Low." The "Hot in Herre" rapper's ...