This article was originally published on www.si.com/college/indiana as Adidas Roasts Nike After Indiana’s Peach Bowl Rout of ...

On Holding AG shows pricing power, fast revenue growth and strong margins despite tariffs. Click here to read an analysis of ...

Adidas continues to sign some of the most lucrative deals with athletes, including legends from both basketball and soccer.

When Dakota Johnson puts her mind to something—say, wearing a Nike sneaker all the way to It-shoe status —there's no stopping ...

LATEST Jan. 11, 5:25 p.m. PT San Francisco 49ers head coach Kyle Shanahan confirmed to reporters Sunday that tight end George ...

Miami-Indiana marks the first time that two Adidas-sponsored teams will play for all the marbles in the College Football ...

Today, adidas unveils its newest boot back for Spring / Summer 2026 containing the latest Predator and F50 models.

Snowboarder Ueli Kestenholz, who won a bronze medal in the sport’s first Olympic race, has died after being trapped in an ...

These long-standing retail partnerships help stabilize volumes and reinforce brand visibility, especially in periods of uneven consumer demand. In contrast, adidas’s digital channel has been more ...

The Pittsburgh Steelers are looking to end a six-game playoff losing streak on Monday night when the Houston Texans visit ...

The WNBA has got some very elite players, including Paige Bueckers and Sophie Cunningham, and both of them have scored ...

The WNBA and the Las Vegas Aces star player, A’ja Wilson, has been breaking records for a long time now. She is one of the ...