Kagohara's appointment comes as dentsu focuses on building sustainable, resilient growth in Southeast Asia, where he brings ...

Last week's campaigns featured global football icons and local neighbourhood bars, and a fandom, which reflected a shift ...

As part of the partnership, the campaign featuring Arora will roll out across digital and social platforms, focusing on ...

Collective Artists Network's Sudeep Subash explores how India’s creator economy is shifting from metro hubs to hyperlocal ...

As per TAM Sports, IPL 19 recorded higher ad volumes, but its category mix narrowed by 15% and the number of advertisers ...

The acquisition is aimed at strengthening its capabilities across media, sponsorships, events, content and talent, while ...

Mukherjee will oversee films and series, reporting to CEO Akshaye Widhani. He joins from SonyLIV, where he led content ...

Azim Lalani of Bullet explains how micro-drama is bridging short and long-form content, driving habit-based viewing & ...

Reports say Dentsu may retain Xbox media duties, even as Microsoft deepens its partnership with Publicis, expanding the ...

It has also introduced music generation using Lyria 3 and Lyria 3 Pro, enabling AI Pro and Ultra subscribers to create custom ...

As part of the mandate, the agency will handle strategic planning and execution of integrated PR and influencer marketing ...

Print ad space rose 50% in 2025 over 2021, with the fourth quarter up 27% compared to the first quarter, indicating a ...