Move over, Gen Z. A new player has entered the arena, and they’ve never known a world without TikTok, iPads, or Minecraft.
Wise is taking aim at hidden foreign exchange fees with a tongue-in-cheek experiential pop-up, the 'Chopped carrot head stall ...
The Singapore Tourism Board (STB) has teamed up with Chinese artist XIN LIU for her latest single, Passion, filmed across ...
Ahead of the conclusion of Stranger Things, Netflix Thailand has launched a rewatch campaign with a nostalgic twist: a recap ...
VML has announced that Mel Edwards, its global president, will retire in late spring 2026, concluding a career spanning more ...
Hilton has appointed Tal Shefer (pictured) as senior vice president of brand management for Asia Pacific, as the hospitality ...
Reuters has rolled out a new brand campaign titled “Pure news, straight from the source”, aiming to reaffirm the importance ...
Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.
Coca-Cola seems to have learnt its lesson from the 2024 Christmas ad, but why are audiences divided?
Coca-Cola is taking another shot at AI-generated holiday ads after last year's campaign was criticised for its poor execution ...
HEINZ is adding flavour to the travel season with a new collaboration that turns its signature ketchup red into a statement ...
The lead‑up to Miss Universe 2025 has been overshadowed by an unexpected flash‑point during a pre‑pageant “sashing” event in ...
Eleven Singapore is rolling out a major brand revamp to transform its image from a grab-and-go pit stop into a lifestyle-led ...
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