The week’s notable creative and brand marketing news. To celebrate the Lunar New Year, the automaker’s Northern California ...

Starbucks’ coffee rave, Google’s AI try-ons and Idaho Potatoes potato sack fashion show flaunt during NYFW in a creative ...

Kimberly-Clark’s entire ad account has moved into McCann from FCB London, Omnicom confirmed. “The wider Kimberly-Clark business is moving into McCann. In this region, it will be managed out of McCann ...

Back in October, Havas raised its full-year guidance for 2025 on the back of a strong third-quarter net-revenue gain of 3.8% on an organic basis, to €656 million ($688.8 million). It said then that it ...

The NBA star leans into years of online trolling in a socially driven effort from the skincare brand and OBB Media.

Business in the U.S. contributed to nearly 52% of Omnicom’s revenue, followed by Europe (17.6%), the U.K. (9.6%), Asia Pacific (10.7%), Latin America (3.7%), the Middle East and Africa (3.7%) and the ...

EXCLUSIVE: The long-term collaboration aims to create entertainment-led brand storytelling that feels more like culture than commerce.

The Stories of Us campaign will bring over 250 real and diverse stories to life throughout the country’s milestone year.

After a cautious 2025, when brands either sat out in producing Lunar New Year campaigns or defaulted to shorter, safer formats, 2026 sees a marked return of film. This shift signals a deliberate bet ...

Early EDO data shows brands saw higher search engagement during the All-Star Game as NBC platforms drew 8.8 million viewers.

The full-year results are announced as the group presses ahead with the ¥52 billion (US$338 million) restructuring plan ...

The new North American platform replaces “Ready for You,” and positions TD as a counterweight to an increasingly automated ...