Many companies have decided to update their imagery after criticism that current logos are offensive or culturally insensitive. America has hundreds of instantly identifiable logos that have stood the ...

Tiger Woods has finally unveiled his new clothing brand, Sun Day Red, on Monday, February 12. The brand comes in collaboration with Woods' golf equipment sponsors, TaylorMade Sun Day Red (SDR) ...

Anyone walking around Seoul’s university districts will notice students wearing hoodies and puffer jackets emblazoned with ...

Were corporate suits with no respect for the craft of hand-lettering or decades of brand equity to blame? Or perhaps it was the nation’s schools who, in their refusal to teach children cursive, had ...

Tiger Woods may no longer be wearing the Swoosh on the golf course, but he’ll still be in “Sun Day Red.” At an event Monday evening near Riviera Country Club in Los Angeles, where Woods will make his ...

The city of Dallas' logo seen under R.L. Thornton Freeway near Zang Boulevard and Clarendon Drive. Everton Bailey Jr./The Dallas Morning News Dallas has been using its logo for around 50 years, while ...

Do you fancy yourself as a bit of a fashionista? Do you know your Gucci from your GAP? Test your knowledge of some of the world’s best-known clothing brand logos with our quick quiz. Take it now and ...

A logo is more than just a fancy icon to put on merchandise. It is an expression of the company's brand promise and must be recognizable enough to set it apart from other businesses. In many cases, ...

The rationale from the company was that the new logo represented its commitment to innovation and its ambitions to become a leader in the automotive industry. But it was a flop. It violated four basic ...