A new study from S&P Global Market Intelligence Kagan is forecasting rapid advertising growth for Amazon’s streaming efforts. It is projecting that by the end of 2025, Amazon will have about 128 ...

Prime Video’s ad tier now reaches more than 315 million monthly viewers globally, Amazon revealed on Tuesday during its annual unBoxed event. The figure, which is up from 200 million previously ...

A federal judge dismissed a class-action lawsuit filed against Amazon by disgruntled customers who alleged the company had deceived and cheated them by introducing ads into Prime Video unless they ...

Amazon Prime Video’s average ad-supported monthly viewers jumped 58% over the past year and a half to 315 million, according to the company. In April 2024, Amazon said it had an average monthly ...

A judge has dismissed a proposed class-action lawsuit over ads on Amazon Prime Video. Subscribers claimed the move violated consumer protection laws and breached contracts. The court ruled Amazon’s ad ...

Federal judge dismisses class-action lawsuit over Amazon’s ad-supported Prime Video tier. Court rules Amazon acted within its rights under existing user agreements. Plaintiffs barred from refiling ...

Amazon (NASDAQ: AMZN) is best known for its sprawling e-commerce empire, dominant cloud infrastructure business, and its ever-growing Prime membership base. But quietly sitting inside this flywheel is ...

More recently, Amazon Prime Video gave U.S. subscribers a major free upgrade with a new dedicated news section. The move came ...

Amazon has introduced location-based interactive video advertising to Prime Video, giving advertisers the ability to reach consumers in local and rural areas across the United States. Local ...

The streaming platform expands offerings for its subscribers without changing their monthly bill.