Kpop Demon Hunters' has become Netflix's most-watched original animated film, amassing over 132 million views in less than two months.

"KPop Demon Hunters" is breaking records for Netflix. Industry analysts say the streaming giant should double down on family animation — and K-pop.

Netflix has a new animated phenomenon on its hands, and it didn’t happen the way anyone expected. KPop Demon Hunters, the vibrant, demon-slaying musical about a fictional K-pop girl group, has defied the usual streaming trends and broken a record that no other Netflix film has ever achieved: it reached a brand-new peak in viewership five weeks after release.