We all know the ritual of unwrapping a stick of gum before a big date, a job interview or to stay awake during a college lecture or afternoon slump. After all, gum is the ultimate multitasker – ...

TikTok has given the world some unusual fads, from cooking chicken in NyQuil to stepping on a pyramid of milk crates. Now, a new trend on the social media platform is catching on with young men who ...