Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 1 hour 57 min ago By Erika Wheless - 2 hours 23 min ago By Tim Nudd - 5 hours 33 min ago By Erika Wheless - 6 hours ...

This was a fair enough bit of commentary on social media recently about our recent Wilkinson Sword work and a valid question that’s worth unpacking. After all, razors and shaving are not inherently ...

A new campaign from ad agency Pablo features sparkling copy and a series of humorous films to introduce a new positioning for the razor brand Marketing for razor brands has been on a journey in the ...

A swashbuckling couple substituting swordplay for foreplay sure makes a change from the usual razor ad. In this new cinematic online spot from Wilkinson Sword, the standard “man strokes chin” scenario ...