Held with support from Marketing Week, Fortune Hill, The Marketing Academy and The Marketing Society, the event – this time ...

The U.K. drug marketing watchdog has ruled that a presentation calling the European Medicines Agency (EMA) “stupid” brought ...

This growth is being driven by a clear focus on smaller, high-engagement creators. A huge 93% of UK marketers work with micro ...

Amid its two-year suspension from the Association of the British Pharmaceutical Industry, the U.K.’s pharma trade group, following a series of breaches of the organization’s code of practice, Novo ...

According to the global report, marketers who are confident in their data are three times more likely to report revenue ...

In light of the insights revealed by the latest IPA Bellwether Report, what should marketers bear in mind as they lean into 2025? We asked experts from across the ad tech industry. Rewinding to the ...

Digital marketing needs fresh thinking in a category that is critical to its future — how we decide who sees an ad and when. The challenge, of course, increases with scale: as programmatic media ...

Comcast Advertising, the advertising division of Comcast, has released the findings from its latest Streaming TV Uncovered ...

Ubisoft has appointed Murray Pannell as its new UK marketing director, responsible for PR, brand and digital marketing. Pannell joins the French publisher after six years with Microsoft, where he was ...

Although 96% of marketing leaders in the UK believe digital marketing is important to the success of their organisations, 70% report they are concerned about a digital skills shortage in the industry.