According to a recent press release from Visit Sweden, there were 85,000 web searches from the United States over the previous year asking the question "Are Sweden and Switzerland the same thing?".

In a new tourism campaign, Sweden is highlighting what sets it apart from Switzerland, staking a claim in the Northern lights. In a new tourism campaign, Visit Sweden is poking fun at those who mix up ...

The good people of Sweden are well aware that many United States citizens not only mix up Sweden with Switzerland geographically, but also, culturally. The tourism board, Visit Sweden, has recently ...

Visit Sweden launched a new marketing campaign to remind the world to stop mixing up Sweden with Switzerland, the tourism board announced on Tuesday. Called “Welcome to Sweden (not Switzerland),” the ...

After a quiet few months, with no major announcements, Europe's Railway Renaissance is back, making headlines, and charging ...

Each of these pillars is measured by several indicators, including indices related to countries’ operational stability, their government’s expenditure on education as a percentage of GDP, countrywide ...

Another new night train may soon be joining Europe’s growing fleet. Proposals are underway for a direct connection between ...

The UK, Switzerland, and Sweden are poised to cash in from the AI gold rush, but most of Europe will be a poor nephew to Uncle Sam. So say the expert analysts at Capital Economics, a financial ...