A marketing specification is a document that businesses put together prior to launching a product's advertising and marketing plan. The marketing specification document outlines the product's key ...

Reprinted with the permission of Equipment Manager magazine, the magazine of the Association of Equipment Management Professionals. Whether you are a corporate equipment manager for a construction ...

One of the best strategies to improve the quality and productivity of work trucks is to improve the equipment specification process. If you're like most fleet managers, you are constantly looking for ...

Today's fire apparatus specifications are lengthy, hard to read and not easily understood. The specification-writing process has turned into a flamboyant affair with superfluous wording, eloquent ...

A couple of days ago I received the following message from a reader of the Programmable Logic DesignLine Newsletter as follows: Hi Max, I was wondering if you might have run across an article or book ...