As brands strive to find ways to stand out to increasingly fatigued consumers, they are realising the power of stepping beyond visual creative to include sonic branding. Some brands are already doing ...

The new mnemonic accompanies an equally delightful new opening bumper for Apple TV shows, featuring a fun and colourful animated take on the Apple logo. Indeed, between this and the striking new Apple ...

Speed is, of course, a key emphasis in the new logo. Yota Suzuki and Taiyo Yamamoto of flapper3 Inc. also note that the design started from the abstract image of Green Hill Zone. This is one of the ...

When maestro Kwamé Ryan first looked at the redesigned logo for the Charlotte Symphony last year, he not only liked what he saw but something about it really struck a chord with him, too. In his mind, ...

Tubi has given its logo an overhaul and a new coat of vivid paint — and has introduced a buoyant sonic logo akin to Netflix’s “tudum” — as the Fox Corp.-owned streamer prepares to launch into more ...

Charlotte Symphony commissioned Mason Bates to create a five- and 30-second sonic logo. The logo debuted at the start of the orchestra’s 2025–26 classical season with Shostakovich. Orchestra plans to ...