On a recent Friday night, people packed one London office space, not to work but to watch Norma Jean Martine. You’ve likely never heard of her, and that’s exactly how Sofar Sounds planned it. Sofar, ...

At the beginning of the pandemic, Sofar Sounds — which has made a name and a business for itself by staging “secret gigs and intimate concerts” featuring emerging artists for an invited, engaged ...

"Sofar Crew is a way to make sure that as Sofar continues to grow, we can support that growth," CEO Jim Lucchese tells Billboard. By Tatiana Cirisano Sofar Sounds will begin hiring paid part-time ...

With the new funds, Offer tells Billboard that the goal "is making sure that as we grow, we grow with grace, and that the events as they are today feel the same as they did when we started it." By ...

Sofar Sounds’ motto is “Bringing the magic back to live music.” If you see a lot of shows, you totally understand what that mean—beer-sticky floors and drunken bros doing interpretive dances in front ...

Sofar Sounds — a company that has made a name and a business for itself by staging “secret gigs and intimate concerts” featuring emerging artists for an invited, engaged audience — has reached a ...