Mahima Chaudhry & Sanjay Mishra set internet on fire with ‘shaadi’ video; what’s happening?

In the clip, Mahima is seen in a bridal avatar, glowing like a new bride, while actor Sanjay Mishra stands beside her in full ...
The Daily Tar Heel

UNC Sangam revives mock shaadi tradition to spread cultural awareness

UNC Sangam, a South Asian student organization, hosted Mock Shaadi in the Great Hall on Saturday. The word “shaadi” means “wedding” in Urdu and Hindi. A mock shaadi is a staged South Asian wedding ...
NewsX

‘Pakka Baarish!’ Shaadi.com Wins The Internet With Its Quirky Lucknow ‘Kadhai Campaign’ That Mixes Humor And Tradition

Shaadi.com’s quirky ‘Kadhai Campaign’ in Lucknow turned a local rain superstition into a viral meme sensation. Blending humor, culture, and smart localization, the matchmaking brand won hearts online ...

Tired of dating apps, Mumbai founder proposes '#OpenToMarry' feature on LinkedIn. Shaadi.com replies

The founder and chief executive of the advertising agency Hinglish, Shubham Gune said he was inspired to make the proposal after being disappointed by his experiences with dating and matrimony ...
Best Media Info

From fake shaadi to content IPs: Inside the brands’ baraat this wedding season

As the festive glow fades, India’s wedding season has taken centre stage, and brands are leaving no stone unturned to stay in ...