The use of SMS marketing has been steadily growing, but what role would it play in generating sales during the holiday shopping season? That’s the question ecommerce brands were asking themselves.

Marketing is an important strategy for the success of your business, and there are a lot of ways you can approach your marketing strategies. You could start by simply establishing a reliable and ...

SMS marketing is more effective than ever. Although marketers have utilized text messages since the 90s, the medium has exploded in popularity recently. SMS marketing grew nearly 200% between 2015 and ...

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The home services and the construction industries utilize text messages for direct and immediate communication with homeowners, property managers, and construction professionals. This quick and ...

Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...

iPhone apps and WAP (mobile Internet) sites, often overshadow SMS (text messaging), as sexier ways to reach mobile phone users. But SMS is fast, effective and provokes action especially in teens and ...

Today at GSMA Mobile World Congress, currently underway in Barcelona, mobile messaging services provider Sybase 365 is previewing its new mobile advertising and geo-location services. The mobile ...

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You hear a lot of talk about mobile content security nowadays, particularly as a threat to the long-awaited emergence of mobile advertising. While the levels of threats vary from Asia to Europe to ...

For better or for worse, our lives have depended on digital connectivity this past year. Among distance learning, reimagined workplaces and brick-and-mortar closures, phones have transitioned from ...