Gillette is gearing up for the UK launch of Fusion ProGlide with FlexBall, which will replace the brand’s existing ProGlide razors. Rolling out next week (from 17 February), Gillette Fusion ProGlide ...
Gillette just pulled back the curtain on its latest innovation, and guess what: It’s not more blades. It’s actually a new type of handle that swivels, inspired by men making funny faces when they ...
A redesign of Gillette's Fusion razor, the nation's best seller, is coming and - before you ask - it doesn't have any extra blades. The company plans to have the Fusion ProGlide on store shelves in ...
Razors featuring blade cartridges that pivot up and down on a vertical axis have been standard fare since Gillette invented the category in 1977 with the launch of its Atra men’s razor. Now, many, ...
You have to hand it to the men's grooming industry. Faced with shrinking razor blade market share because more men sport beards, it has had to come up with inventive ways to sell more of its products.
What's a good shave worth to you? Procter & Gamble bets that it's a lot. On Tuesday morning, its Gillette unit announced a newfangled, swiveling ball-hinge razor, which — starting at $11.49 — will be ...
Want to add some flair to your facial hair style? Introducing the Gillette Fusion ProGlide Styler, the 3-in-1 facial hair styling tool that trims evenly, shaves closely and edges accurately. Whatever ...
Razors featuring blade cartridges that pivot up and down on a vertical axis have been standard fare since Gillette invented the category in 1977 with the launch of its Atra men’s razor. Now, many, ...