Cheerios is adding a new Cookies & Crème Protein flavor to its cereal lineup. The combo of chocolate and vanilla O's is gluten-free and boasts eight grams of protein per serving. The new cereal flavor ...

Packed with protein, the cereal has 8 grams of protein per serving—16 with a cup of dairy milk. General Mills is also launching two more new cereals this season. We love new high-protein options, and ...

If you’ve been skipping the cereal aisle in favor of more filling breakfast options, you’re not alone. Many traditional cereals have gained a reputation for being sugary, kid-targeted treats rather ...

PepsiCo unveils protein-focused beverages, including Starbucks protein coffee, Propel Clear Protein, and a revamped Muscle ...

High-protein products are taking over the grocery aisle as brands like General Mills and PepsiCo are capitalizing on the trend. In fiscal 2024, General Mills generated more than $100 million in retail ...