Forbes contributors publish independent expert analyses and insights. William Arruda covers personal branding, leadership, and careers. When people hear the term personal brand statement, they often ...

The personal statement is often required in standard graduate, medical, and law school as well as most fellowship or scholarship application forms. Some schools allow you maximum freedom in what you ...

Companies have created mission statements for years to explain why they exist and why they do what they do. Google’s mission statement, for example, is "to organize the world’s information and make it ...

Writing about yourself can be a challenge! Most applicants write 8–10 drafts of their personal statement before finalizing it. The tips below are meant to provide a starting point to help you begin ...

You may be almost done with high school and are getting ready to apply to your dream college. Or maybe you are already enrolled in your undergraduate studies and are in the process of applying to ...

You likely have a company mission statement, a short declaration of your organization’s purpose. Tesla’s mission statement, for example, is “To accelerate the world’s transition to sustainable energy.