We loved GM's EV Super Bowl ad starring Will Farrell, and also Ford's and Audi's response ads. However, we came across this Porsche-spec ad made by Valkyr Productions in the Porsche Taycan Facebook ...

A Planters commercial released, and drawing online buzz, shocked consumers by killing its beloved and ubiquitous mascot Mr. Peanut. The commercial grabbed headlines before the Super Bowl. In the clip, ...

Snack food company Planters has killed off their famed mascot Mr. Peanut, and his "funeral" will take place during the Super Bowl. "It is with heavy hearts that we confirm that Mr. Peanut has died at ...

Mr. Peanut is dead. Planters killed off the mascot in a playful pre-Super Bowl ad that portrays him as a life-saving hero. The company “leaked” the ad early, generating a ton of buzz in the media, ...

The real-life death of NBA great Kobe Bryant, his daughter Gianna and seven others has derailed the spoofed death of Mr. Peanut. Last week the internet and social media were abuzz over a Planters ad ...

Planters had people talking during Sunday's Super Bowl when it aired a commercial showing that Mr. Peanut had come back from the dead after he presumably died in an earlier ad. He had saved the lives ...

Here’s a lesson one brand is learning this week: Basing a Super Bowl ad campaign around the idea of a pop-culture celebrity death is a risky idea. Last week, Planters unveiled an ad in which its ...