Max Mara’s creative director Ian Griffiths still marvels at the success of the Teddy Coat, which marked its 10th anniversary in 2023. “Who would have guessed that the old coat I found by chance in a ...

As the temps continue to plunge into hibernation territory, there's no better piece of outerwear to shield you from the elements than the timeless Max Mara Teddy Bear coat. Crafted from alpaca, wool, ...

More than any other piece, a coat can truly go the distance—it’s outerwear for everywhere, as model Abby Champion and her Max Mara Teddy Coat prove. Crafted from a blend of camel wool and silk, the ...

The coat of the season? Max Mara’s Teddy Bear Icon. Spotted on Lily Collins during a recent outing in London, this irresistibly tactile coat is equal parts cozy and chic, a wardrobe essential for ...