Let's discuss what agent-led systems will mean for marketing teams at the Nov. 4th MarTech Conference. The post What AI and ...
A framework for aligning growth strategies and capabilities by Omar Rodríguez-Vilá, Sundar Bharadwaj, Neil A. Morgan and Shubu Mitra Marketing has never been more complex. Sweeping advances in ...
Karen Parisi is Senior Vice President of Marketing at CentralReach, the leader in EMR and health tech solutions for the ABA industry. Marketing finally has a seat at the strategic table. Many CEOs now ...
Tech giant IBM announced Wednesday that it is deploying Adobe Firefly generative artificial intelligence (AI) tool across its design and marketing teams to boost productivity. Billy Seabrook, global ...
MALVERN, Pa., July 10, 2024 (GLOBE NEWSWIRE) -- Building on its extraordinary organic success, 2X, the world’s largest B2B marketing-as-a-service (MaaS) firm, proudly announces the expansion of its ...
The marketing landscape in Medicare Advantage (MA) is facing a reckoning. If you're leading an agency, the message is clear: ...
AI is reshaping how every industry operates, and marketing is at the center of that transformation. For CMOs, the conversation has shifted from what AI can do to what AI can deliver. Because although ...
BNSF on June 3 reported several key leadership changes, which will take effect Sept. 1. After more than 36 years of service, Executive Vice President and Chief Marketing Officer Steve Bobb will retire ...
fSquared Marketing is an award-winning consultancy and full-service marketing agency founded in 2012 with a dedicated focus on helping law firms achieve their strategic objectives. We built our ...