The TV currency space was contentious enough before the broadcaster-backed joint industry committee (JIC) formed last year to help set cross-platform video measurement standards. But isn’t that what ...
Jenna Santoianni and Elise Henderson MRC/Alex J. Berliner/ABImages Former Paramount Television Studios executive Jenna Santoianni has joined MRC as President of Television. She will replace Elise ...
In a huge win for Nielsen Holdings PLC, once considered the gold standard for television ratings until the media industry's measurement watchdog, the Media Rating Council, or MRC, suspended its ...
MRC has tapped Scott Free Television copresident Jordan Sheehan as the company’s newest head of TV development. In the role, Sheehan will spearhead development and producer deals for MRC, and will ...
In Santoianni's new role, she will oversee MRC’s current programming, its full slate of development, all joint ventures and production partnerships, as well as all of the television studio’s ...