Marketing Manager, Hero Lager, Margaret Igabali explained that the consumer is at the heart of everything the brand does. Hero Lager, the premium beer fondly referred to as O’Mpa in South-East Nigeria ...

Much like the "Same Old Lions" have become the "Brand New Lions" on the football field, Eastern Market Brewing Co.'s Same Old Lager has become Brand New Lager. The Detroit-based brewer announced the ...

This year isn't the same old Lions and that means Same Old Lager is no more at Eastern Market Brewing Co. in Detroit. The brewery, which unveiled Same Old Lager in 2021, announced on Friday the ...

In what may seem like something of a surprise move in a craft brewing scene that's still built on hoppy IPAs, New Barons Brewing Coop has announced that as of April 14 it will become a lager-focused ...

Nigeria’s biggest brewer, Nigerian Breweries, has launched an exciting new brand that captures the changing face of the beer market. Stella Lager Beer was unveiled into the Nigerian market at the ...

In this article, we are going to discuss 22 cheap imported beer brands targeting Budweiser’s market share. You can skip our detailed analysis of the share of imported beers in the U.S. beer market, ...

A major lager brand is set to slash its alcohol content - leaving punters feeling short-changed. Heineken is set to reduce ...

An exceptional brew that appeals to consumers who don’t want to sacrifice character for a low-carb beer. The Light Lager has been masterfully developed to maintain the full flavor profile akin to ...

A sea of fans decked in Dallas Cowboy jerseys swarmed NFL Hall of Fame Quarterback Troy Aikman as the three-time Super Bowl champion walked behind the taps at Lavaca Street Bar. He was there Tuesday ...

Modelo's story is one of quiet persistence and cultural pride. The brand began in Mexico and grew far beyond its borders, not necessarily through flash or hype, but instead through steady ...