L'Oréal promoted its Garnier Pure Active and Ambre Solaire products via the mobile channel as a means of differentiating the brand. Adenyo created and launched a java-based "Spotman" game for the ...

Are you a print subscriber? Activate your account. By Brian Bonilla - 31 min 50 sec ago By Rachel Karten - 2 hours 11 min ago By Ad Age Staff - 2 hours 24 min ago By Tim Nudd - 4 hours 27 min ago 4 ...

Are you a print subscriber? Activate your account. By Tim Nudd - 14 min 58 sec ago 2 hours 35 min ago By Parker Herren - 2 hours 48 min ago By Brian Bonilla - 2 hours 48 min ago By Jean-Paul Colaco - ...

There’s a reason Kendall Jenner is fashion’s highest-paid model, and she proved it again with her new L’Oréal Paris lipstick ad. Kendall looked breathtaking in a white, body-hugging dress as she ...

“This is my worst nightmare,” exclaimed the social media influencer-podcaster Bobbi Althoff atop her first SXSW panel today “Superstar Brands: Connection in the Era of Creators.” At first the 11 ...

NEW YORK — Beauty company L'Oréal Paris has applied image recognition technology to target product ads based on the hair color identified in photos of faces for its Ombré campaign, which is now live ...

Nov 2 (Reuters) - Cosmetics maker L'Oréal SA OREP.PA said it had not suspended advertising spending on Twitter, denying a Financial Times report from earlier on Wednesday that cited sources familiar ...

Ilon Specht, who rebelled against her patriarchal male colleagues at an advertising agency by writing a successful TV commercial for L’Oreal’s Preference hair color product that included a message of ...

Aishwarya Rai Bachchan and Sonam Kapoor have apparently been left out of a print ad for L'Oreal. While both actresses are brand ambassadors for the cosmetics giant, they appear to have been excluded ...