The NBA has reignited the holiday spirit by reviving its iconic "Jingle Hoops" ad with a modern spin. The updated version, called "Jingle Hoops Regifted," combines nostalgia with cutting-edge ...

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The third most-watched video on the NBA YouTube channel isn’t game footage or a dunk highlight reel. It’s a commercial. “Jingle Hoops” was a 30-second spot released in November 2013 promoting the ...

The NBA is promoting its slate of games on Christmas Day by remixing a classic commercial, Jingle Hoops, from over a decade ago. It was 2013 when the original version of this ad debuted and it is just ...

Between Beyoncé and the Chiefs on Netflix, the NBA will also be playing games on Christmas Day. And in an effort to hype up the league’s slate of games on a holiday it used to own, the NBA will bring ...

SAN ANTONIO — As December rages on — and the San Antonio Spurs take full advantage of their four-day break from action — the hype surrounding NBA Christmas is only growing. The Silver & Black will ...

This week in branding news, Cheerios bulked up, Orangetheory dialed back its intense look, and the NBA took a risky shot with a recreation of its iconic “Jingle Hoops” ad. Here’s everything you need ...

The new ad campaign features five players practicing 3-pointers to the tune of the Christmas classic, "Jingle Bells." Official release Jingle Hoops is back and the guys still got it! Get ready for the ...