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In an interesting change of focus (yuk yuk), Hasselblad is opening its high-end imaging tools up to a wider range of people than ever before. And it begins with the X1D, the world's smallest and most ...

The Hasselblad X1D II 50c isn't a new camera, but it is a very interesting one, with a ginormous sensor and Hasselblad's colour science and processing behind it. How does it stack up against today's ...

The Fujifilm GFX 50S might be the mirrorless medium format camera everyone is talking about at the moment, but it's not the only one – we recently got to spend a bit of hands-on time with Hasselblad's ...

I've been reviewing hardware and software, devising testing methodology and handed out buying advice for what seems like forever; I'm currently absorbed by computers and gaming hardware, but ...

Back in June of last year, I previewed the Hasselblad X1D. Then, it was a pre-production model, which I had hoped would launch and become the powerful mirrorless medium format camera that it is now.

Hasselblad cameras have long been coveted by photographers, even if they were priced out of reach for most, but a new medium format model promises to be a little more attainable. The Hasselblad X1D II ...

Most of the recent updates from Hasselblad have had to do with the cameras popping up on drones or costing $48,000. But the company is still working on the mirrorless medium-format cameras and ...

What’s this, a new Hasselblad camera system? Yes, that’s right, the Swedish company has just unveiled a brand new camera, and it’s the first of its type – a mirrorless medium format model. Medium ...

If you’re a photography nerd at all, then you’ve probably already heard about Hasselblad’s new X1D, the first ever mirrorless camera with a digital medium format sensor. I was lucky enough to spend a ...

Hasselblad, as we’ve come to see, has been a notable game changer in the world of photography. The 175-year-old Swedish imaging giant has been one of the biggest innovators of medium format and full ...