Mars-owned Skittles is out with its first Halloween commercial in more than five years, according to press materials provided to Marketing Dive. The ad, created with agency DDB Chicago and Smuggler ...

We've all read enough moving essays and Facebook posts about boys who wear dresses or pretend to be Elsa from Frozen to know that it's OK for kids to break away from gender norms. But that certainly ...

With Halloween approaching, expect car makers - as well as anybody else who tries to sell you something - to start making all sorts of references to this holiday in their communication. Just like ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. A Halloween-themed advertisement sponsored by Twix, the chocolate bar ...

There is nothing covert about the message, nothing sublime, nothing cryptic. Quite the contrary, the message is clear and in your face. If you have a problem with a little boy wearing a princess dress ...

Horror director Eli Roth has been tapped to shoot a 30-second commercial for Halloween Horror Nights. Roth, whose directing credits include “Cabin Fever,” has a history at Universal Studios’ Halloween ...