After a strong social media push by Iowa women's basketball legend and current Indiana Fever franchise cornerstone guard ...

The Leader in Hydration Introduces New Drink Mix to Elevate All-Day Hydration CHICAGO, Sept. 17, 2024 /PRNewswire/ -- Gatorade today announced the launch of Gatorade Hydration Booster – a new ...

In anticipation of Super Bowl LVIII, Gatorade and DJ Khaled are set to announce their exciting partnership for the launch of Gatorade iD, a groundbreaking free membership platform offering exclusive ...

The State-of-the-Art Gatorade Sports Science Institute Joins PepsiCo's R&D Center of Excellence in Valhalla, NY to Strengthen a World-Class Campus for End-to-End Innovation For more than three decades ...

The brand is tapping its star-studded roster to inspire the next generation of athletes to focus on their inner "IT" as surprising new data from Gatorade shows external pressures are keeping Gen Z out ...

Gatorade has launched its newest television ad of 2013, “Fixation.” Following the debut of “Lightning Bolt” earlier this year, the new spot continues to tell the brand’s story that the right fuel is ...

Gatorade is bringing back a retro campaign concept, but with creative elements revamped to fit the world of “Stranger Things,” per details shared with Marketing Dive. The PepsiCo brand is dusting off ...

ANKENY, Iowa--(BUSINESS WIRE)--Casey’s and Gatorade® are partnering this fall to Fuel Sports for All through a promotion with giving back at the heart of it. The two companies have joined forces to ...

As the NFL kicks off another monumental season, Gatorade, the world’s leading sports drink, is shaping the future of football with its latest campaign, “You Know We Got ‘IT’.” The campaign, a revival ...

Available exclusively on Gatorade.com, Gatorade iD now offers next level AI design technology through a collaboration with Adobe Firefly so athletes can personalize their own one-of-one signature ...