In preparation for the March rollout of HD DVD players, Toshiba began the next phase of an HD DVD launch campaign Feb. 20, conducting demonstration tours in key retail outlets in 40 cities across the ...
Toshiba came back from International CES with the gloves off, stepping up its marketing campaign in the light of what it called “record-breaking unit sales in the fourth quarter of 2007.” Although ...
In support of its line of high-definition DVD players, Toshiba is teaming with the technology partners and movie studios with whom it promotes the format for a spring marketing and retail campaign ...