While TikTok’s presence in the US might be on shaky ground, the app’s hundreds of millions of users are continuing to churn out content 24/7. Amid all those videos comes the latest aesthetic that is ...

Cottagecore was a natural fit for a pandemic year. The subculture is all about pretending to live an idyllic life in the woods, and in 2020 was embraced as a sweet attempt to make the best of a bad ...

How did a bucolic dreamland became the perfect escape from real life? Anita Rao Kashi explores a whimsical world of nostalgia, tranquillity and folksy mysticism. A few weeks into lockdowns everywhere, ...

Cottagecore has been trending on Tiktok and Instagram, but this aesthetic is more than a design fad, according to interior designer and HGTV star Francesca Grace, it’s a lifestyle. “Cottagecore is a ...

The world feels a bit chaotic right now, which could be why many are using fashion to beckon a more tranquil time. Prairie dresses, vintage outfits, straw hats … they’re all part of the aesthetic ...